12 modules · 1 core

The complete map of the ORCA ecosystem

From the very first signal on a regional website to the on-air crawl and the first analytics. Structured around the journey of a story through the system — each module does one thing well and passes it on.

Seven minutes of a newsroom day

From signal to on-air story in 7 minutes

Watch ORCA orchestrate a real editorial story — from the crawler through AI generation and human approval to the TV crawl and the first metrics. Play, pause, click anywhere.

06:42

Crawler picks up the signal

The region's website published a press release on the flood situation.

Source: kr-vysocina.cz · Trust 0.94

Live source scanning
kr-vysocina.cztrust 0.94
policie.cz/vysocinatrust 0.98
chmi.cz/rsstrust 0.99
novinky.cztrust 0.71
seznamzpravy.cztrust 0.68
The journey of a story through the system

Twelve modules. One editorial core.

01
Module

Signal collection

Never miss an important story again. ORCA monitors hundreds of sources on its own — authorities, police, traffic, social media, YouTube and press releases — and surfaces only what is relevant to you.

All sources on one dashboard

Instead of browsing dozens of websites, you get authorities, police, traffic updates and competitors in one place — with preset trust levels and frequencies.

RSS and existing feeds

Bring in your existing channels. ORCA scans them automatically, removes duplicates and prepares an overview of what is worth your attention.

YouTube and video

Monitor press conferences, speeches or institutions. The system recognizes whether a video brings new information or just repeats an old story.

Smart relevance scoring

The AI determines on its own how important a signal is and assigns it to your region or topic. The newsroom sees only what matters.

Press releases without the chaos

External partners and PR teams send materials directly into the system — no more emails scattered across inboxes.

Clear history

See what was searched for, how much was found, and where the system ran into trouble. Everything is traceable.

StoryAt 6:42 the crawler finds a new article about a traffic accident on the region's website. By 6:43 it is ready in the inbox.
02
Module

Newsroom

One story, dozens of outputs. Articles, social posts, TV reports, radio segments and YouTube descriptions are all created in one place under editorial oversight.

Central story overview

All stories on one screen, with filters by outlet, status, author or tag. Color-code the individual editorial brands.

A detail view that covers everything

Every output variant — web article, social media, TV report, infographic, YouTube description, radio and SEO — sits side by side in one window.

Kanban workflow

Draft → in progress → for approval → published. Drag cards, assign people, and see the status of the whole team at a glance.

Inbox of new signals

Fresh leads wait for an editorial decision. No story gets lost or buried in spam.

Boards for topics

Create topic-based workspaces — elections, sports, crime — with their own columns and rules. Each team gets space that fits its needs.

"Generate all" button

One click starts all output variants at once. Track progress in real time and stop or fix anything along the way.

StoryThe editor clicks "Generate all" and in 40 seconds has a finished web article, three social posts, a TV crawl and a voiced radio summary — all fact-checked and ready for approval.
03
Module

AI news line

Set up once how ORCA should write and fact-check. Then watch it generate headlines, leads and scripts according to your rules.

Repeatable editorial workflow

Crawl finds the story, Headlines prepares titles and leads, Script builds the full radio output. All in one automated flow.

Editorial guidelines

Set the tone, style, length, regional conventions and verification rules. ORCA applies them consistently across every output.

Prompt management

Change how the AI behaves without any coding — edit the instruction, save it, and it applies instantly across the whole newsroom.

Visual style for social media

Define what images for social media should look like — from a minimalist flat style to retro print. The system then generates them on its own.

Shared taxonomy

Shared tags across every module. Articles, TV reports and social posts carry the same categories — easy to sort and search.

StoryThe editor-in-chief sets district news to be concise, formal, with the town name in the first sentence. ORCA applies this to every output — web, radio and TV.
04
Module

Generation — creative studio

AI as the newsroom's creative partner. It writes scripts, prepares audio shows, enhances photos and transcribes interviews into text.

Radio scripts

A presenter-ready script is ready within seconds. Fact-checking can be enabled optionally, marking each claim as verified or needing a follow-up check.

Presenter studio

Presenter segments with lifestyle elements, local references and natural speech. Send the finished text straight to recording and mixing.

Audio shows

Set a topic and a length — ORCA prepares a full show lasting 1, 2, 5 or 10 minutes. Clone episodes, process them in batches, and always route them through approval.

Photo enhancement

AI enhances images for web and social media — sharpening, color, format. It saves your designers time.

Audio and video transcripts

Interviews, press conferences and recordings are converted to text with timestamps. Quick quotes without listening to the whole recording.

Audio from YouTube

Download and process audio from YouTube into formats ready for broadcast or further editing.

05
Module

Voice — hyperrealistic TTS

Voice text in seconds — with emotion, background music and a natural delivery. No studio, no waiting for a presenter.

Emotion tags

Choose a preset style — news, relaxed, dynamic — or describe your own instruction. The voice adapts to the content.

Natural delivery

Automatic breathing, pauses and reactions make the synthetic voice believable to listeners. It sounds like a real presenter.

"Smile in the voice"

Special modes for a friendly, open tone. Ideal for morning shows and upbeat news.

Saved voices

Save your favorite combinations of voice, emotion and speed. Apply them to the next text with a single click.

Fast synthesis

Text length is not an issue — the system works in parallel so even long inputs finish quickly.

Bed mixer

Mix in a background bed, set fade in/out and ducking. The result is ready for broadcast right away.

Compare variants

Generate several versions, listen to them side by side, and pick the best one before approval.

06
Module

TV graphics

Crawl, headline and info box ready straight for broadcast — with your colors, logo and fonts.

Crawl with the latest news

Items for the lower-third ticker are generated automatically from your verified stories. No white flashes, with clean typography.

Headlines and leads

Top stories in a visually clean layout — with an optional QR code, clock or weather to match your broadcast style.

Your brand identity

Colors, logos and fonts are built into the template. ORCA follows your brand guidelines, not a generic template.

LIVE tag and episode numbering

Mark live broadcasts with a consistent LIVE tag and episode number. No forgotten or inconsistent labeling.

1920×1080 resolution

Templates are ready in full HD — straight into playout, with no manual reformatting.

07
Module

ON AIR broadcasting

Control what goes on air, when it is valid and what comes next. All in real time, with full visibility for the whole team.

Overview of all crawls

See the current broadcast status for every station — what's running, what's scheduled and what has already expired.

Item validity

Every item has a validity date. Once it expires, it is pulled automatically so stale news never stays on air.

Bulk operations

Select dozens of items and delete them all at once. Save time when swapping out an entire block.

Story takes priority

A crawl created from a specific story outranks a generic feed. Important news never disappears under irrelevant content.

Teleprompter playlist

Send text from a TV report straight to the teleprompter. The presenter sees exactly what to say, with no retyping.

Stream preview

Watch the live stream directly in ORCA. See how the graphics look on air before you send them out.

08
Module

Distribution and publishing

One click and your story is on the web, on TV, on social media and in the podcast feed. ORCA handles retries and attempt history for you.

More websites at once

Publish to all your websites from one button. Round logos in the header let you switch between projects quickly.

Publishing queue

ORCA handles delivery, checks the result, and retries automatically if something fails. You don't need to watch every channel yourself.

The right destination for every output

Articles go to the editorial system, TV episodes to playout, audio to the podcast platform. Every piece of content reaches the right destination.

FTP and large files

Videos, photos and long audio files are delivered via FTP or cloud storage — reliable even for large volumes.

History of every attempt

See what was published, when, how it turned out, and why. Easy to trace and fix any issue.

09
Module

Analytics and reports

See what readers and listeners care about, what it costs, and where the opportunities are. Data you can actually run a newsroom on.

Main dashboard

The dashboard summarizes what's happening right now — what's on air, how many stories await approval, how much AI capacity you've used.

Story performance

Track how a specific story performs across channels. Web, social media, TV, radio — all side by side.

Reports by project

Compare the performance of individual outlets and brands. See which channel delivers the most value.

AI consumption

See how many generations and tokens you've used, the trend over time, and when it's worth upgrading your plan.

Voice synthesis costs

An overview of voice synthesis usage by character count — no unpleasant surprises on the invoice.

Database health

The system monitors storage usage and recommends cleanup before you run out of space.

10
Module

Administration

A secure environment for the whole newsroom — roles, permissions, boards and system status under your control.

Roles and permissions

Split permissions between administrators, editors, reporters and readers. Everyone sees only what they need — no accidental overwriting of someone else's work.

Menu-based access

Set which sections a user is allowed to see. For example, an intern can create content but not publish it.

Boards and content types

Define workflows for different types of stories. A news item, a feature and a morning segment can each have different approval steps.

TV graphics management

Edit broadcast items and episodes, and preview how they will look on air.

Social media styles

Every brand has its own visual templates. Set them up once and editors use them automatically from then on.

Media library

A central library for photos, videos and audio, with a storage overview and bulk optimization.

Quota and error monitoring

The admin sees the AI's status, any errors, and can react quickly.

Health check

A clear check of all key services — instantly see what's running and what needs attention.

Documentation in the system

Help, editorial guidelines and a changelog all in one place. New colleagues get up to speed faster.

11
Module

PR module

The communications team can plan campaigns, track mentions and report to clients from a single platform in ORCA.

Clients and campaigns

Manage your portfolio of PR clients and their campaigns. Status, deadlines and responsibilities on one screen.

Planning board and calendar

Plan activities visually, weeks ahead. Colleagues can see what's coming out when and who's preparing it.

Mention monitoring

Track where a client is being mentioned. Collected mentions are ready for reporting and next steps.

Client reports

Generate an overview of outputs, reach and key figures with one click — ready to present to the client.

AI studio and chat

Write copy, browse the internal knowledge base, and approve outputs directly within the editorial workflow.

Public portal

Clients can log in and follow the progress of their campaign — without unnecessary emails.

12
Module

Design and technical layer

A fast, modern, customizable tool that grows with your newsroom and stays true to your brand.

Clean journalistic design

A clean, uncluttered interface. Works in both light and dark mode, and fully supports Czech and its diacritics.

Glass user interface

A modern visual style with translucent panels. Can be turned off for less powerful computers.

Dark mode

Full dark mode support — pleasant for night shifts and long hours at the screen.

Modern technology

A fast web foundation that connects easily with your existing systems and doesn't go stale.

Cloud infrastructure

Data is stored securely in the cloud, accessible from anywhere. It scales with the size of your newsroom.

Integration with AI services

ORCA uses the latest models for monitoring, writing, fact-checking and image generation — all through a single account.

Brand protection

Automated tests guard against your visual style breaking with every update.

One Core. Infinite Content.

We'll show you ORCA on your own data — turning a single story of yours into an article, a TV crawl, radio and social posts.